Revolutionary Media Buying Strategy
With 30 years of advertising and media experience, IGT Media Holdings, Inc. (“IGT”) has developed the patented “Client Reinvestment Program®” (“CRP®”) which allows us to become a true media partner with our clients in addition to offering advertising excellence. The CRP program allows IGT clients to combine their advertising, printing and promotional purchases and translate them immediately into new sales. Our CRP program offers a cost effective and efficient means for IGT clients to advertise and market their goods and/or services, meanwhile bringing in immediate new sales to their business. The concept is simple. IGT believes that partnering with our clients and their business is the most productive and dynamic way to serve them.
CRP directly and effectively bolsters client sales without incurring additional client costs. CRP creates a win-win situation, whereby the client sees additional sales while IGT assumes the marketing responsibility.